Pop diva Faye Wong has added Neiwai to her growing list of endorsements after the Chinese lingerie and apparel brand named her as their global spokesperson recently.
Neiwai (interpreted as ‘Inside Out’) made the announcement on Instagram and Facebook on Aug 19. The brand wrote: “Meet Faye Wong — A one-of-a-kind superstar, a legendary woman. We are proud to announce her as our global spokesperson. Faye is everything that we stand for — the freedom of body and mind in a profoundly international way.”
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Meet Faye Wong -- A one-of-a-kind superstar, a legendary woman. We are proud to announce her as our Global Spokesperson. Faye is everything that we stand for -- the freedom of body and mind in a profoundly international way. We are a lifestyle brand focused on intimate clothing that’s designed to bring comfort both inside and out. We are working to create a tacit understanding between people and clothing. Our goal is to connect with and encourage more women to explore their inner self and the outside world. #neiwai #fayewong #wangfei #王菲 #globalspokesperson #icon #madetolivein
The clothing label also released pictures of Faye at a photo shoot, featuring her in a sheer purple sweater and a pair of relaxed pants in the same colour.