Christopher Lee, Who’s Been Playing Golf For Over 10 Years, Launches Own Line Of Sustainable Golf Apparel
LMS stands for his Chinese name Li Ming Shun as well as “Leader Of Man’s Style”.
Two-time Golden Bell Award-winning Best Actor Christopher Lee can now add “fashionista” to his long list of talents — he’s also a fab cook, by the way — now that he has launched his own brand of golf attire in Taiwan.
The label is called LMS, which stands for the 50-year-old’s Chinese name Li Ming Shun as well as “Leader Of Man’s Style”, according to the “About” page on the website.
The website explains that Chris and his partners decided to set up LMS as they wanted “to combine [their] expertise in functional apparel development with [their] technical expertise to create products that are friendly, sustainable and diverse”.
The star is personally very involved in much of the process, including the selection of styles and materials, testing of samples, and even the naming of products.