Online Sales Of Show Luo’s Streetwear Brand Have Increased 20% Since His Breakup With Grace Chow
Could it be because everyone's staying home during the COVID-19 pandemic?
But it seems not everyone is shunning the 40-year-old star. Apparently, his streetwear brand GOTNOFEARS has seen a 20% increase in online sales after his very public breakup.
The label, which launched a very apt collection called ‘Can We Restart 2020?’ slightly over a month ago, has actually been doing good business. Show's manager admitted that this was “an unexpected turn of events”, and reasoned that the increase could be because more consumers have been turning to online shopping during the COVID-19 pandemic. It certainly doesn’t hurt that Show Luo doesn’t model for his own brand, and netizens who are online window shopping might not even know that he owns it.