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Singer-songwriter Hong Junyang, 40, is serious about creating his own F&B empire.

He is behind four Original Boat Noodle outlets, one Jay Chou-approved Machi Machi bubble tea outlet, a soon-to-launch Indian banana leaf rice brand, Bananabro, and his latest venture, Caf (short for Clickafood SG), a cafe cum cloud kitchen near Bartley MRT.

The latter, which we are visiting today, serves up four types of cuisine: Korean, Thai, Western and Singaporean, as well as bubble tea, ice blended drinks, and cups of PPP Coffee.

All but Caf are franchises. “I’ve always wanted to start my own brand. Something unique that’s not been done by a lot of people,” he shares.

 

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