Get JB's Famous Hiap Joo Bakery Banana Cake & Kam Long Ah Zai Curry In S’pore

Singaporeans who love travelling to Johor Bahru were disappointed to learn that Malaysia’s Movement Control Order (MCO) has been extended till December 31, 2020. If you frequent JB for makan outings, that means you’ll have to wait till 2021 to reunite with your beloved JB foodstuff, like Hiap Joo Bakery’s banana cake and Kam Long Ah Zai’s fish head curry.

Or so you think.

An enterprising local seller has figured out how to bring popular JB food into Singapore to cater to local demand. Brenda Tan, 42, a “mum working from home”, set up her Instagram page Pioneer Group Buy in August this year. Via the page, customers could order items including Hiap Joo’s banana cake, Yuen Fatt Biscuit Confectionery’s Shanghai-style mooncakes and Ming Ang Confectionery’s heong piah (savoury shallot pastries).