Bakery Brera, a takeaway joint nestled at the foot of an old HDB estate in the Holland area, has been making and selling cruffins (croissants shaped like muffins piped with various fillings) for the past year. But it wasn’t until one fateful morning in August, when food blogger and Instagrammer Aun Koh aka Chubby Hubby posted a photo of their peanut butter cruffin, that the hordes began clamouring for them. “The next day and the whole week after that, we would put the cruffins on the shelves at 7.45am and they would be gone by 8.30am,” says Brera's affable co-owner Thrina.

View Next

View Next


Recommended