Korean import Isaac Toast spawned a craze for breakfast toast sandwiches here when they opened their first Singapore outlet at Plaza Singapura’s basement last June. And now, there’s a new Taiwanese toast sarnie chain in town — Fong Sheng Hao.

Fong Sheng Hao has two branches in its native Taipei, and started out as a stall at the famous Shilin Night Market. It recently opened a Singapore franchised outlet at the new Paya Lebar Quarter (PLQ) mall selling charcoal-grilled sandwiches. Its concept sounds similar to Isaac Toast; savoury ingredients like meat and cheese wedged between thick square slices of charcoal-grilled milk bread.

The bread here is baked daily with premium New Zealand butter by Fong Sheng Hao’s Singapore franchise owners in a central kitchen before being transported over to the shop. About 80 to 120 loaves are baked fresh daily.

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