Hands up if your idea of a good cinnamon roll is a specimen from the ’90s and noughties: dense, drowned in too much frosting, sickly sweet a la those from American chain stores (like Cinnabon). Well, throw that passé memory away along with that tacky choker and say hello to the refreshed 2020 version, the best cinnamon rolls we’ve tried this year amid the deluge of homemade offerings since Covid-19 struck. It comes from a home-based bakery called Guilt Free Food. Why the odd name (it sounds more like it sells keto grub) for a traditionally sinful snack? First, let us backtrack a little.

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