In a recent incident dubbed as “Salmon Chaos”, some 186 Taiwan citizens rushed to change their legal name to ‘Salmon’.
The reason? To take advantage of a two-day promotion for free sushi by Japanese kaiten sushi chain Sushiro. According to the promotion, customers with the characters for “gui yu” (the Chinese term for salmon) in their identity card name can claim an all-you-can-eat sushi meal for a table of six.
This prompted people to rush to the government office to change their name to ‘Salmon’ and print new identity cards. Some of them also got very creative with their new monikers, registering names like ‘Salmon Prince”, “Salmon Donburi”, “Salmon Fried Rice” and “Explosive Good-Looking Salmon”.