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An ad about biscuits usually involves actors simply crunching on biscuits. But a recent heartwarming ad by Malaysian confectionery Julie’s Biscuits went viral, by having a bunch of makcik talents complain about being fed gender stereotypical lines by their ad director.

Titled “Ini Iklan Raya, tau?” (This is Raya ad, you know?), the almost four-minute clip by homegrown creative agency GOVT Singapore has racked up nearly a million views on YouTube since being posted on May 3, 2021.


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