Chen Xiuhuan Launches F&B Biz Selling $368 Truffle Pen Cai, Mum’s Bak Chang On Offer Next
“Even Rebecca Lim texted me to order, too,” says the actress of the CNY dish offered via her new biz, Huan In A Million.
It’s no secret that Chen Xiuhuan, 56, is a huge foodie and loves to cook and entertain. The actress frequently shares her culinary adventures on social media and is a regular on our Foodie Friday round-ups. She launched her own F&B brand, punnily named Huan In A Million, on Friday (Jan 7) so that she can share her creations with more people. “My friends and family have been telling me to open a restaurant but I don’t want to do that. I want to [share my food with others] my own way,” she tells 8days.sg.
Huan In A Million is an online-based business where Xiuhuan lends her creative muscle and branding in collaboration with various F&B Folk. This time, it’s with the Royal Cuisine Group, which runs Yanxi Dim Sum & Hotpot Restaurant. Its group executive chef, Hong Kong-born Chan Wai Keung, a good friend of Xiuhuan’s, won the 2015 Milan World Expo Food & Fashion world competition, and was conferred the title World Chef God.
She currently only offers one product — the luxe-sounding truffle pen cai.
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